Privacy Policy
Power Farming is part of the Power Farming Group
This Privacy Policy explains how Power Farming Group Limited and its related companies (as defined in section 2(3) of the Companies Act 1993) (“we”, “us”, or “our”) collect, use, store, and disclose personal information.
We are committed to protecting your privacy and handling your personal information in accordance with the New Zealand Privacy Act 2020.
This policy explains:
- What personal information we collect
- How we use and disclose that information
- How we store and protect it
- Your rights to access or correct your information
- How to contact us about privacy matters
What information do we collect?
When you interact with us, including through our websites, online forms, enquiries, or when purchasing goods or services, we may collect personal information such as:
- Name
- Email address
- Phone number
- Address
- Company or organisation name
- Information related to enquiries or service requests
- Website usage data (such as IP address, browser type, pages visited)
Some of the information collected may identify you personally.
We collect this information when you:
- Submit an enquiry or dealer request
- Complete forms on our website
- Subscribe to marketing communications
- Interact with our services or platforms
- Visit our website
If you choose not to provide requested information, we may not be able to provide certain products, services, or respond to your enquiry.
How we use your personal information
We collect and use your personal information to:
- Provide products and services you request
- Respond to enquiries and customer support requests
- Connect you with authorised dealers or service providers
- Improve our products, services, and website experience
- Conduct market research and analytics
- Send marketing communications about products, services, promotions, or events
We will only send marketing communications where you have consented or where it is otherwise permitted under the Privacy Act 2020. You can unsubscribe from marketing communications at any time.
Sharing and disclosure of personal information
We may share your personal information with:
- Authorised dealers or distributors to respond to enquiries
- Service providers and contractors who support our business operations
- Technology providers, including website hosting, analytics, and customer relationship management platforms
- Professional advisers (such as legal or accounting services)
- Regulators or authorities where required by law
- We do not sell, rent, or trade personal information to third parties.
Where personal information is shared with third-party providers, we take reasonable steps to ensure they protect that information in accordance with privacy laws.
Overseas disclosure
Some service providers we use may store or process personal information outside New Zealand (for example cloud services or marketing platforms).
When personal information is transferred overseas, we take reasonable steps to ensure the receiving organisation:
- Is subject to privacy protections comparable to the New Zealand Privacy Act 2020, or
- Agrees to protect the information in a way that meets New Zealand privacy standards.
We use third-party platforms including HubSpot to manage customer enquiries, marketing communications and website forms. Information submitted through these systems may be processed or stored on secure servers located outside New Zealand.
Cookies, analytics and tracking technologies
Our website uses cookies and similar technologies to improve your browsing experience, analyse website traffic, and support marketing activities.
Cookies are small text files placed on your device when you visit a website. They help websites recognise your browser and remember certain information about your visit.
We may use tools and services including:
- Google Tag Manager – used to manage and deploy tracking tags on our website
- Google Analytics – used to analyse how visitors use our website and improve site performance
- Google Ads – used to measure advertising performance and deliver relevant advertisements
- Meta Pixel (Facebook Pixel) – used to measure and improve advertising campaigns
- HubSpot – used to manage customer relationships, marketing communications, and website forms
These tools may collect information such as:
- IP address
- Device and browser type
- Pages visited and time spent on the website
- Website interactions (such as form submissions or clicks)
- Referral sources (how you arrived at our website)
This information helps us:
- Improve our website and services
- Understand visitor behaviour
- Measure the effectiveness of advertising campaigns
- Manage customer enquiries and marketing communications
Some of these providers may store or process information outside New Zealand, including in the United States or other jurisdictions. We take reasonable steps to ensure these providers protect personal information in accordance with applicable privacy laws.
You can manage or disable cookies through your browser settings. However, disabling cookies may affect how some parts of the website function.
Storage and security of personal information
We take reasonable steps to protect personal information from:
- Loss
- Unauthorised access
- Misuse
- Disclosure or alteration
Information may be stored electronically in secure systems or in physical records where necessary.
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected or as required by law.
Links to other websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of those websites. We recommend reviewing the privacy policies of any external sites you visit.
Access and correction of your information
Under the Privacy Act 2020, you have the right to:
- Request access to the personal information we hold about you
- Request correction of that information if you believe it is inaccurate
To make a request, please contact us using the details below.
We will respond to requests in accordance with the Privacy Act 2020.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
Any updates will be posted on this page and will take effect from the date of publication. Continued use of our website indicates acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or would like to access or correct your personal information, please contact our Privacy Officer:
An Employee Name
Email: privacy@powerfarming.co.nz
